Fri, Feb 10 2012

A purple Alpine tour with chocolate comes to Bulgaria

Wed, Sep 03 2008 14:55 CET

byMagdalena Rahn

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Who doesn't love chocolate? Because Milka knows that near everyone does, the company has organised a Milka Land European tour, and for 10 days it will bring delight to Bulgaria.

The Milka Land Alpine Tour hits Sofia on September 4 2008, at Battenberg Square, where visitors will get a tour of a 30 sq m tent housing a mini replication of a Milka factory, learn a bit about the chocolate brand's history, experience the "Alpine breeze", have a photo taken and get a bite of chocolate to eat. The event, which is free of charge, save the souvenirs for sale, will be repeated in Veliko Turnovo (September 4), Rousse (September 6), Varna (September 9), Bourgas (September 11), Stara Zagora (September 13) and Plovdiv (September 14). At all locations, it is held from 11am to 8pm.

Those who visit Milka Land can participate in a contest to win a trip to the Alps by bringing two wrappers or packages from Milka Milkinis chocolates.

Milka Land came to Sofia for the first time in May 2006. This year, the 100-city tour started in Estonia in February, and ends in December in Austria. Milka the purple cow's homeland is the Alps, where she was "born" in 1901.

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